Trends, they’re particularly tricky to spot. However, it is a worthwhile exercise in the world of digital marketing to see if we can spot trends. When it comes to spotting trends it will always be easier if we have the data to see not only when the trend is starting but where that trend might be going and what platforms are discussing these trends. This is where Glimpse comes in.
For Creatives, staying ahead of the curve is less about chasing trends and more about understanding the cultural currents that fuel them. This is where a tool like Glimpse truly shines. It moves beyond simply telling you what’s popular right now, and instead reveals the “why” behind the buzz by analyzing search data and consumer conversations. For a designer, this could mean identifying the rising aesthetic that will resonate next season; for a writer, it could uncover the specific questions a target audience is asking, providing a direct line to relevant content ideas. By translating raw data into actionable cultural insights, Glimpse acts as a creative compass, helping you infuse your work with timely relevance and ensuring your next big idea isn’t just beautiful, but is also perfectly positioned to connect.
Free to use, Glimpse really enables you to utilise the power of search trends and see how you can capitalise on these trends. Glimpse, which is free to use, can be found here.
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